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Can You Use Facebook to Generate Free Debt Leads?

July 27, 2010

Image by Getty Images via @daylife Social Networking has become an effective platform offering a great opportunity to generate debt leads. Social media sites like Facebook, Twitter, Linkedin, etc are being increasingly used as an alternative strategy for generating concrete debt leads. There are several creative ways that you can use to network and develop [...]

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5 Twitter Tips to Attract Debt Customers

June 21, 2010

Image via CrunchBase Social networking sites like Twitter, Facebook, etc have become a great online resource for generating leads if used correctly. They have become one of the best alternative mediums for introducing a business to the target market and building a list of potential leads. This article outlines 5 best strategies that can be [...]

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My Personal Recipe for Spotting Debt Leads with Social Media

April 7, 2010

As I increase my use of social media one thing strikes me–There are so many debt leads floating around. It seems like I’m always seeing people complaining bout money, credit cards, house payments. Others are talking about all the money they are blowing at college, the mall, the bar. Lots of debt customers just waiting [...]

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Lead Management, the Secret to Long-Term Lead ROI

September 10, 2009

Image by AJC1 via Flickr Lead management continues to pick up steam in marketing and sales circles. As more and more consumers move online for their mortgage and debt relief research smart businesses are adjusting. Why do you need to adjust? Because when mortgage and debt customers go online they behave differently. The Good Old [...]

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Adding Aged Leads to Your Social Network

July 24, 2009

Image via CrunchBase “You have a new follower.” That is becoming more and more a part of our daily lives. Online networking and socializing is as common as having a telephone to communicate with friends and family-even businesses. Don’t forget that in your marketing and sales strategy. As Twitter becomes more and more popular you [...]

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Are You Attracting Customers with News?

July 23, 2009

Image via CrunchBase “Consumer debt problems worsen.” “Credit cards become increasingly restrictive.” These are today’s headlines, but are you turning them into marketing messages? Being your prospective customer’s primary financial news source is a great opportunity. Chances are most customers avoid the business or finance section of their local newspaper. The information is too complex [...]

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Presence Management from Chris Brogan

July 8, 2009

Image by BryanPerson via Flickr I really enjoy reading and listening to Chris Brogan. He has quickly become one of the rockstars of social media. Following him is sure to get you smarter and producing more sales with social media. Lately, he has been talking a lot about Presence Management.  This is a critical concept [...]

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5 Marketing Tips That Are Always Important

June 1, 2009

Sometimes we believe that marketing is constantly changing. However, there are some principles that should always be on the top of your mind. These are marketing tips that will always return results. Constantly Enhance and Adapt The market and your customers are always changing. Markets go up and down. Customers go hot and cold. It [...]

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Attraction Marketing, Not Just a MLM Scam

May 23, 2009

Image by AFP/Getty Images via Daylife What is attraction marketing? Don’t change the channel. This isn’t the latest MLM pitch. We are going to stay on topic and talk about mortgage and debt marketing. Granted this “attraction marketing” term is making its rounds in the MLM Web and email spam, but there are some fundamentals [...]

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You Buy Internet Leads, But Do You Have a Website?

May 6, 2009

Image by k-ideas via Flickr Chances are if you are visiting this blog you buy Internet leads. Starting with that assumption, I have a very important question for you. Do you have a mortgage or debt website? Why is this so important? Think about your lead (your customer). They are Internet savvy consumers that went [...]

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