Friday, September 3, 2010

From the category archives:

Mortgage Leads

Tired of Paying Too Much for Debt and Mortgage Leads?

May 13, 2010

Image by woodleywonderworks via Flickr The debt and mortgage leads market is a highly evolved one with plenty of Internet lead providers vying with each other to give lenders a ready database of prospects to pursue. These leads are marketed at exorbitant rates with the price of each fresh lead varying from $20-60 or even [...]

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How to Avoid Loan Modification Scams

April 26, 2010

Avoiding loan modification scams seems to be a full time job. Whether you are a troubled homeowner or a mortgage broker looking to partner with a legitimate provider, your challenge is to avoid the scams. Here are a few common sense steps to avoid stepping into a loan modification nightmare. 1. Get Educated – Learn [...]

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HUD Gets Serious About Loan Modification Scams

April 12, 2010

Image via Wikipedia The housing market is still shaky. Homeowners are still unemployed or underemployed. All the ingredients needed to whip up highly effective loan modification scams. And they are rampant. However, the US Department of Housing and Urban Development is teaming with the Loan Modification Scam Prevention Network to make it easier for consumers [...]

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What Kind of Internet Leads Can You Buy?

February 9, 2010

Have you ever purchased Internet leads? If you haven’t it may be because you didn’t think they were available for your business’ product or service. Take a look at some of the lead types that are available to you. Chances are there is a lead type to support your business. And you will probably be [...]

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5 Reasons to Buy Financial Leads

February 4, 2010

Most of our organizations in the mortgage and debt industry have gotten smaller. Even insurance and other financial services are trying to do more with less. We’re all looking for more cost efficient ways to do things we need for our businesses. One of those big things are marketing. After all, if we’re not getting [...]

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5 Tips for Success with Buying Internet Leads

January 25, 2010

Buying Internet leads is a great way to jump start your sales team. Your sales team gets a consistent flow of new prospects and you are likely to save a lot of money on marketing. After all generating lead online is a fine art, which can be very expensive–especially if your marketing guy is learning [...]

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Confidence Converts Mortgage and Debt Leads

January 7, 2010

Image by Getty Images via Daylife What is your number one job as a mortgage broker or debt settlement counselor? Build confidence in the customer. Sales is Creating Confident Buyers Does that sound weird to you? It shouldn’t because it is the most critical skill a sales person must possess. You are not there to [...]

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Don’t Confuse Suspects with Leads

December 31, 2009

Image via Wikipedia There is a distinct difference between leads and a list of names. I call a list of names and numbers suspects. Data providers often mislead clients into believing that they are getting leads when they get these too good to be true prices on thousands of leads. Make Sure You Have Leads [...]

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Loan Modification Leads

December 15, 2009

Image by Getty Images via Daylife The Obama Administration seems to be tired of having the mortgage crisis hanging around their neck. They want these troubled mortgage loans modified and borrowers back on their feet towards recovery. At least that is the message being sent by Treasury Departments’ three man “SWAT Teams” being deployed to [...]

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Debt Settlement Telemarketing Sales Scripts

November 24, 2009

Image via Wikipedia There are few things harder to do than service people that are in trouble with their debt. They are confused, scared, and stressed. They have been harassed, badgered, and intimidated. They are suspicious, timid, and unresponsive. Building trust and educating these consumer are key to your success as a debt settlement counselor. [...]

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